Why Trade and Professional Associations?

by | Jan 24, 2013 | Services, Consulting & Training

Jim Cahill

Chief Blogger, Editor

I’ve been in meetings the last couple days, so today’s post is a detour from connecting you with the experts around Emerson. It’s about why…

Simon Sinek's book, Start with WhyI was influenced by the book, Start with Why. There’s a great TED Talk from the book’s author Simon Sinek, How great leaders inspire action. He makes the case that to effectively communicate something new or change, you must first start with why, before you move on to the how, and then the what.

Most companies and organizations do the opposite in their communications. They start with what, move on to how, and conclude with why. It’s the easiest way to do it, since it starts with what is most known and ends with the least known.

When you join a professional organization, either a trade group, professional society, or other external organization, why do you do it?

For me, one of the biggest reasons is to connect with a peer group with similar experiences and interests. Not only for the social aspects, but also to learn from their experiences. My hope is that these interactions over time are a shortcut to my learning, solving problems, or gaining additional experience.

What about you? What’s your “Why?” in participating in these types of organizations? I hope you’ll share your thoughts with me and other readers of this blog.

Submit a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Submit a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Subscribe for Updates

Follow Us

We invite you to follow us on Facebook, LinkedIn, Twitter and YouTube to keep up to date on all the latest news, events and innovations to help you take on and solve your toughest challenges.

Want to re-purpose, reuse or translate content?

Please do, Just link back to the post and send us a quick note so we can share your work. Thanks!

Our Global Community

Emerson Exchange 365

The opinions expressed here are the personal opinions of the authors. Content published here is not read or approved by Emerson before it is posted and does not necessarily represent the views and opinions of Emerson.